Get better brand names
The quality of your brand suggestions depends on what you tell us. Here's how to write descriptions that actually work.
The secret? Be specific.
"Name my coffee shop" gives us almost nothing to work with. We don't know if you're going for cozy neighborhood vibes or sleek third-wave minimalism. We don't know if you're in Portland or Paris. We don't know if your customers are students or executives.
The more context you give, the better names you'll get. It's that simple.
What to include in your description
What you're building
What's the product or service? What industry? What problem does it solve? Don't make us guess. "A mobile app that helps busy parents plan healthy meals" is infinitely better than "a food app."
Who it's for
Your target audience shapes everything. A fintech for Gen Z freelancers needs a completely different name than one for retired investors. Age, profession, interests, location - all of it matters.
How it should feel
Playful or serious? Luxurious or accessible? Innovative or trustworthy? Use adjectives. "Friendly, approachable, a bit quirky" gives us direction. "Professional" alone doesn't - every business wants to seem professional.
Names you admire
Got brands you love? Tell us. "I like names like Notion, Linear, and Figma - clean and modern" helps us understand your taste. Even if they're in different industries, it signals what style resonates with you.
Examples that work (and don't)
"I need a name for my tech startup"
This tells us nothing. Tech startup could mean anything from a social network to enterprise software to a hardware company. We'd just be throwing darts in the dark.
"A project management tool for creative agencies. Our users are designers and art directors who hate clunky enterprise software. We want something that feels fresh, modern, maybe slightly playful - like Slack or Notion. Avoiding anything too corporate or generic."
Now we're talking. We know the industry, the audience, the vibe, and what to avoid. This description will generate names that actually fit.
A few more tips
Mention what to avoid
Hate puns? Say so. Don't want anything too similar to a competitor? Tell us their name.
Include keywords
Words you'd love to incorporate? Add them. Even if we don't use them directly, they guide the direction.
Think globally
Planning to expand? Mention target markets. Some names work beautifully in English but mean something awkward in Spanish.
Iterate
First batch not quite right? Try again with a refined description. The AI learns from your feedback.
One thing to remember
AI suggestions are starting points, not final answers. Always check domain availability, run a conflict check, and trust your gut. You know your business better than any algorithm.
Ready to try it?
Put these tips to work. Write a detailed description and see what comes back.
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